File this under LOVE! Most women (and many men too) are all too familiar with the words “I hate my body.” From magazines, to TV commercials to our own inner monologues, there are a million narratives out there telling us – both subtly and explicitly – to do exactly that.

One woman from Australia, Taryn Brumfitt, is out to change the conversation about body image. Her Body Image Movement is, “on a quest to redefine and rewrite the ideals of beauty” and “harness and facilitate positive body image activism.” Brumfitt and her team want to reach as many women as possible and help them accept, embrace, and celebrate exactly who they are.

Check out the video below to learn more about Brumfitt’s story, and hear more about the movement.